Create your purpose-driven, profitable online course business and enroll your first clients - even if you don't have a clear idea, niche or audience yet.
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Creating an online course business is one of the fastest, most profitable, most fulfilling ways to stop trading your time for money and build your freedom.
BUT SINCE YOU’RE HERE, YOU MAY ALREADY KNOW THAT…
Time for a gut-check! Anything below sound familiar?
Your work routine feels like a burden, stealing your time, energy, and joy and you’re ready for a change, but fear or uncertainty has been holding you back.
And although you’re aware that it’s now much easier- and risky free!- to build a business that provides freedom and fulfillment, somehow this feels unattainable for you…
Your job provides "security", but the majority of your skills are significantly underutilized and you’re brimming with ideas.
You already know you want to gradually work on your “job exit” so you can escape the grind, but you want to test the waters with a side hustle that’s meaningful and scalable before making the leap into entrepreneurship.
One-to-one calls increasingly leave you exhausted and take you away from the people and activities you love.
You’d love to create a group coaching business where you could show up once a week or even once a month so you have time to hang with your loved ones or take a spontaneous trip somewhere without feeling guilty or irresponsible.
Whether you feel trapped in a job that leaves no time for the people and activities you love or you’re facing burnout as a self employed coach or content creator, you probably know that there is a better way…
Imagine if you could
Wake up knowing you are in charge of your day instead of having your day dictated to you by others?
Start creating a side hustle that could lead to your full-time business? (Yes, I recommend earning an income while you build your business)
Finally be doing something that brings you deep joy and satisfaction instead of dreading going to work?
Make time for the people and things you love instead of always having to put them on the back burner?
Work from anywhere while building an asset that gradually requires less and less of your time instead of always demanding more?
I want you to know that you can...
Create a business you LOVE that’s designed for your lifestyle.
Build a lean start-up business that actually FREES TIME.
Automate strategic systems that MAKE MONEY on auto-pilot.
And build an asset that will help you escape the grind.
It all starts with learning how to build a strategic online course business.
A business that is...
PURPOSE-DRIVEN
PURPOSE-DRIVEN
A purpose driven, profitable online course that brings you deep fulfillment, joy and is truly highly meaningful for you while at the same time in demand on the market
LIFESTYLE-ORIENTED
LIFESTYLE-ORIENTED
An online course business that is built around your values and the lifestyle you want to live and that is meant to serve your life not the other way around
TIME-FREEING
TIME-FREEING
A scalable business that is automated enough to allow you to spend more time with family and the things you love while still reaching your financial goals
So if all that’s possible, then what’s holding you back?
I SUSPECT THE ANSWER IS THAT YOU'VE GOT ENOUGH QUESTIONS, DOUBTS, AND POSSIBLY EVEN FEARS, TO FILL A STADIUM
Let’s address the 3 biggest elephants in the room…
Let’s address the 3 biggest elephants in the room…
DOUBT #1:
There’s a lot to learn and I’m short on time.
I know that when you’re a full-time employee, building a side hustle can feel overwhelming. However, the effort you put into building a future asset and investing in yourself rather than contributing to the share value of the company you work for will pay off when you start working for yourself full-time.
I also don’t believe that business has to be complicated. In fact, MINIMAL EVERYTHING and lean businesses are two of my big teachings. When you have the right systems in place they will start saving you time from the moment you implement them.
As long as you learn to focus on the 20% of the things that bring results you won’t need a team or a complicated tech stack to launch successfully. (I’m a Pareto type of person, effectiveness comes before efficiency)
DOUBT #2:
I don’t have a big audience so I’m afraid no one will buy.
It's a myth that you have to be famous on social media or have lots of followers to make money with online courses.
The truth is a small, engaged audience is worth twice as much as a large, unengaged one.
To give you a more exact idea, as long as you have a list of 200 email addresses of people who really want to hear from you, you’ll be ready for your first launch.
You will also be happy to know that learning to stand out in your niche is a big part of building an audience fast. Many are able to build a list of 200 in less than a month or so when they know how to differentiate themselves.
DOUBT #3:
There are too many out there in my desired niche.
The idea that the market (regardless of niche) is saturated and there is no room for a new online business is simply false. There’s a place online for everyone–– as long as they differentiate themselves. In fact, studies show that the self-education industry is expected to double in just six years, from 2020 to 2026 and be worth more than $460 billion.* That’s a big pie that can be sliced into a lot of pieces. There’s more than enough room for (lots and lots and lots of) people like you who want to create a steady, sustainable, and scalable business — one that’s resistant to upstream factors. Finally, if there is competition in your niche that is a good thing – all experienced entrepreneurs know it. It simply proves there is demand for the type of solutions you offer. *Globenewswire, July 2021
One of the ways we’re going to eliminate those doubts
and fears is to sell it before you create it!
That not only saves you time, it GUARANTEES you create a high-demand course that you know will sell!
Imagine 3 to 6 months down the road,
when you’ve already had your first successful launch…
But why would you believe me…? Have we officially met?
20+
Years of experience as an entrepreneur
$4 million
Revenue with two of my businesses
70+
Clients helped (including many multinationals)
5+
Different business models, industries, and founder/co-founder of
Hi I'm Diana,
and I’ve spent the majority of my life in the business world, 20+ years as a serial entrepreneur in several industries and countries. My first marketing agency helped many local and international companies solve their business and marketing challenges.
But the things I witnessed in the business world changed my perspective.
I noticed that while the businesses increased profits and exceeded their sales and marketing goals, many of their employees were unfulfilled, unhappy, and burned out from toxic work cultures, unrealistic expectations from their bosses, and endless work hours.
Exploitation irritates me, especially when it’s motivated by greed and committed by unethical corporations.
My own best friend frequently canceled our plans because her job expectations often took over her weekends and rest time. She missed out on time with friends and family and was pretty much stuck in a vicious cycle.
Sounds familiar?
That’s what made me realize that focusing on helping people escape oppressive work environments made a lot more sense to me than increasing the bottom line of corporations.
It saddens me that so many hard working people only know how to sell their time– and for limited dollars.
Many entrepreneurs also fall into this trap of selling time, too. As someone who’s experienced the ups and downs of business ownership firsthand many times, I also went through the burnout phase– still selling my time through my own business.
This means I understand the importance of building a business that doesn’t dictate your life or take it over.
Ideally, we create a business that not only generates revenue, but also offers TRUE time freedom and fulfillment and is built around our desired lifestyle objectives.
That’s what turned me into a purpose-driven, lifestyle-oriented entrepreneur and a business coach who is more than inspired by my mission to help others reach freedom.
In fact I’m passionate about helping as many of you as possible build assets to achieve not just profitable businesses, but the time freedom to serve your personal journeys, spiritual lives and live your dreams.
ARE YOU READY TO START CREATING YOUR OWN SUCH BUSINESS?
Welcome to...
Online Course SMARTtrack
Online Course SMARTtrack
A complete, step-by-step online, live coaching and accountability program
that teaches you how to find and sell your purpose-driven, profitable online course on repeat so you can build an asset that offers both fulfillment and freedom.
With the Online Course SMARTTrack, you will:
Walk away with a PROFITABLE course idea, niche and topic that you are certain about and sets you up for a strong sustainable business.
Uncover your IDEAL students to make sure your course really helps them solve their pain points – which is the earmark of a digital course that’s primed to sell!
Map out your unique course outline and start filling your waitlist right away.
Turn your map into an irresistible offer with the 4 Cluster System for a no-brainer YES from your ideal students.
Validate your course and sell it before you even create it to guarantee success without wasting your time.
Learn how to deliver a RESULTS-DRIVEN experience so you can turn your students into your biggest fans to help you sell your course over and over again.
2 Signature Time-Saving Frameworks…
(OUR SECRET-SAUCE METHODS FOR FAST-TRACKING YOUR OUTCOMES)
WANT A PEEK AT YOUR PATH TO CREATING
A COURSE YOU CAN SELL AGAIN + AGAIN?
Here's what's waiting for you inside of Online Course SMARTtrack:
MODULE 1 Select a Strong, Sustainable OSCAR Business
You will:
Discover the fastest and most thorough process to choose your niche and course idea while understanding the basics about online business models.
Start with your desired lifestyle and consider your initial business ideas based on interests and expertise.
Assess/Audit business ideas with the O.S.C.A.R. Matrix to discover your profitable course niche and topic.
Reassess/Review business ideas based on a first market research– Ideal Client & Ikigai- to help you identify the sweet spot of high meaning AND high demand course idea.
WALK AWAY WITH A PROFITABLE COURSE IDEA, NICHE AND TOPIC THAT YOU ARE CERTAIN ABOUT
MODULE 2 Map (don’t create) Your Course Based on Market Feedback
You will:
Discover the fastest and smartest way to develop your online course business.
Uncover your IDEAL students to make sure your course really helps them solve their pain points (which is the earmark of a digital course that’s primed to sell)!
Use the Map Method to outline your course and then build your waitlist page so you can start attracting your ideal students onto your list right away.
Create your Signature Framework(s) that add an additional level of differentiation to your course.
WALK AWAY WITH YOUR COMPLETE UNIQUE COURSE MAP & LEADS FILLING YOUR WAITLIST
MODULE 3 Achieve an Amazing, Irresistible Offer
You will:
Discover the fastest, most effective, and minimal way to turn your course map into an enticing offer using the quick & easy 4 Cluster System
Design your course and set a No-Brainer Price so that it's a no-brainer YES for your ideal students.
Build your Bonus stack that addresses your perfect-fit students’ biggest objections and helps sell your course like hotcakes.
Give your course a Name that sells and create your strategic, world class Sales Page.
WALK AWAY WITH AN IRRESISTIBLE OFFER AND THE SALES PAGE TO MATCH
MODULE 4 Run a Remarkable Launch to Pre-sell Your Course
You will:
Discover the fastest way to launch with impact and start making sales by pre-selling to your founding students to validate your offer and be absolutely certain that your course will be a success without wasting any of your time.
Learn how to keep it simple but extremely effective, using the Effective Webinar System.
Swipe through the Live Launch Timeline & Data Trackers, and other must-have launch tools for insider tips on how to rinse and repeat your launches to make them better each time.
WALK AWAY WITH A GROUP OF FOUNDING STUDENTS INSIDE YOUR NEW COURSE AND YOUR FIRST SALES!
MODULE 5 Thrill Your Founding Students with a Top Delivery
I believe in overdelivering within your course and your business (in general exceeding people’s expectations) and most importantly, getting your students the results they want. Why? Because demonstrating that your digital course leads to transformation is the best way to ensure its success.
You will:
Discover the fastest way to get feedback, improve and get testimonials (without having to insist).
Learn how to provide a fantastic course experience through the course content, lessons, downloads, and more.
Find out how to deliver a results-driven experience so you can turn your students into your biggest fans and collect those so valuable testimonials that will help sell your course over and over again.
WALK AWAY WITH A COMPLETELY BUILT COURSE THAT WORKS AND GLEAMING TESTIMONIALS TO BACK IT UP.
Our built-in support assists you each step of the way
and is always a student-favorite…
Weekly Office Hours
VALUE: $1500/YEAR
Got questions while implementing the course? I’d say you probably do!
Use the the weekly Q&A office hours inside our community as your go-to spot for getting the clarity you need to keep moving forward.
Live Weekly Coaching Calls
VALUE: $2000/YEAR
Join weekly group coaching calls over Zoom, where Diana answers all your questions live!
But don’t sweat it if you can’t make it. You can always submit your question ahead of time and catch the recording later.
Private Community
VALUE: $1000/YEAR
Inside the Online Course SmartTrack Community, you'll connect with other course creators, get feedback on your ideas and work, and stay accountable.
You will have unlimited access to the OCS community for the rest of your life so that you can feel supported as long as possible as an OCSer. :) Use this community as needed.
Plus, you’ll get these major
Time-Saving Tools as BONUSES…
Launch Emails & Swipe Files
$397 VALUE
Amazing emails are the backbone of every successful launch.
Inside Online Course SmartTrack, you’ll get the tried-and-true, pre-written, plug-and-play email templates -(the ones that I use) along with a number of other "swipe files" (i.e., stuff you can copy/paste).
You’ll get all the emails that will encourage your audience to buy, from the pre-launch stage through your webinar and up until the cart closes!
Tech & AI Tutorials
$297 VALUE
I understand that technology can be intimidating, so I’m working on a Tech Vault of how-to tutorials.
You'll have access to several walkthrough videos that will help you easily set up and run your course business. Consider this library to be your personal team of tech consultants.
You will also receive a comprehensive introduction on how to use AI tools to save time as an online course business owner, including examples of prompts you can use to build your sales page, email sequence, social media content, etc.
Platform tutorials include:
✓ Thrivecart ✓ Teachable ✓ Convertkit ✓ MailerLite ✓ Quicktime ✓ Zoom ✓ Loom
✓ ChatGPT and more.
Here’s what others say…
(That red glow you see? That’s me blushing at their kind words)
Magda Niculescu
"Exceptional commitment and responsibility, effervescent passion, rock-breaking determination -- are some of the key traits that define Diana."
Ibolya Beres
“Thank you for your professionalism, your problem solving attitude and perfect management of the online activities. Our sales have exceeded the amount estimated by 73%.”
Deli Bourne
"Diana is kind, conscientious, and highly knowledgeable, brimming with ideas and motivation. We found her to be a well-rounded source of insight, helping us ask the right questions to discover the best options for our needs. We're grateful for her patience and guidance!"
Mike Costache
“I've always admired Diana’s creative solutions to each client's needs and her attention to details.”
100% Risk Free Guarantee
100% Risk Free Guarantee
When you join Online Course SmartTrack, you're welcomed into a space that has everything you need to create, launch, and sell your digital course on a regular basis. And the best part?
This is a tried-and-tested system with methods that have helped many students succeed.
But, even though I know how valuable this course is, you deserve the opportunity to try it out risk-free. If you don't think it's as awesome as I've described, simply request a refund within 7 days of purchase and you'll be fully refunded.
There are no forms to complete, no proof to provide, and I will not question you. I'm not even going to ask for all of your newly acquired business insight and strategy back ;)
All I ask is that you not be the type of person who joins, downloads all of the material, goes through each lesson, and then requests a refund. I can see that on the course platform and besides, it’s just wrong.
In case you're wondering how
Online Course SMARTtrack
stacks up to those other programs out there...
FAQs
and Answers to More Doubts You Might Have…
I DON'T KNOW EXACTLY WHAT MY COURSE TOPIC IS YET. SHOULD I STILL JOIN?
Yes! Inside Online Course SmartTrack you’ll hone in on the problem you can solve for people, identify the sweet spot between your zone of genius and what the market really wants plus do some market research (with lots of tools to make it easy!) to validate your ideas before settling on one.
My OSCAR Method is extremely effective with this process. This program is designed to help you refine your topic and make sure it’s profitable before you launch and start creating your course.
I DON'T FEEL LIKE AN INDUSTRY EXPERT YET. IS IT TOO EARLY FOR ME TO CREATE A COURSE?
No, it’s certainly not too early to start working on a course. You don't have to be a recognized guru or even a great expert on your chosen topic to create a course that gets results for your students.
All you need to be is a few steps ahead of your students. If you've gotten results for yourself or your 1:1 clients, then you should be able to get results for your course students as well.
I'M SO BUSY. HOW LONG IS THE TIME COMMITMENT UNTIL I SEE RESULTS?
The first year can be intense and some people may even take a couple of years to implement, so that’s why I set this program so you can go through the program at your own pace.
However, it’s also possible to successfully launch your first course and make at least 5K (the process outlined in the SMART Method) in only 3-5 months or so.
The Online Course SmartTrack is your way out from that never-ending busyness.
You can actually gain back a ton of time in your day (and life) if you establish and scale your business with clear, effective, proven strategies. When you implement the systems, you’ll start creating time freedom.
I'M NERVOUS ABOUT THE TECH. DO YOU HELP WITH THAT?
Absolutely! I love minimal tech and minimal costs so I’ll share all my preferred budget-friendly apps for building your course business.
Plus you’ll have access to Tech Tutorials that show you exactly what you need to do.
IS THIS JUST ANOTHER COURSE THAT WON’T MAKE ANY DIFFERENCE IN MY LIFE?
If you’re currently already earning 5 figures per month or 6 figures per year, without any burnout and you’re working less than 40 hours per week, you don't need this course.
However, if you’re just starting out, have less than 2 years business experience, or you’ve launched your business already but haven’t yet made enough money to quit your job, then I truly believe this course will make a big difference for you as an entrepreneur.
Online Course SmartTrack will be one of your best time investments when it comes to your online course business.
I’M OVERWHELMED WITH INFORMATION ALREADY
My entire business is centered around saving people time, and the Online Course SmartTrack is intended to provide you the shortest and most direct solution for creating an online course.
It’s not about vague business strategies and tools. This program provides the 20% that you must understand, without the fluff that can be found in a hundred different programs, while the coaching sessions assist you in keeping you moving forward.
IS THIS A LIVE OR RECORDED COURSE?
The course material is recorded so that you can learn at your own pace. True learning, however, does not occur in a vacuum.
I show up in our private group's weekly Q&A sessions as well as weekly and monthly live calls. Consider all of them mini-coaching sessions where you can get your questions answered!
You can also use the group to get feedback from your fellow course creators or to troubleshoot your ideas.
IT’S TOO EXPENSIVE… I’D RATHER INVEST IN MY BUSINESS
I believe Online Course SmartTrack is a wise financial investment in your business.
You will develop a lean startup with a low initial start-up cost. Plus, it will save you time at all business stages – which is priceless.
Compared to the initial investment, the Return On Investment is unending when you learn the repeatable system that will continue to earn you income.
The majority of competitor offers are not only more expensive, but they also do not provide direct access to the program's founder, but rather a group of coaches who may or may not have the same entrepreneurial knowledge and experience.
In this premium coaching program, you will have direct access to me. Good mentorship always saves you significant time and money.
Still, I do recognize that some people have limited resources to invest, especially when starting out, so that’s why I've developed 2 payment options. (*prices are subject to increase each year)
I’VE LAUNCHED AN ONLINE COURSE BUT I’M NOT MAKING MUCH MONEY
If that's the case, the sooner you find out what changes you need to make, the better.
As an entrepreneur you need to learn why things work and why they don’t. You need to learn to look at the data and be able to come up with the necessary improvements. The course offers this type of guidance.
WHAT IF I JOIN BUT I DECIDE IT’S NOT THE RIGHT COURSE FOR ME?
This is why I created the 7 day risk-free guarantee.
Also, before joining, please ensure that you fall within the "WHO OCS IS FOR" category (see below).
Just checking if you’re still with me…
You are? Great!:)
That must mean you’re ready to get started on your new business!
Or are you still trying to decide if
Online Course SmartTrack is right for you?
Let’s make it easy!
ONLINE COURSE SMARTTRACK IS RIGHT FOR YOU IF…
✓ You’re ready to transition from employee to entrepreneur or start a side hustle before making the leap but don't know where to start to build a profitable online asset.
✓ You’re a coach, content creator, or service provider who wants to add a scalable stream of income to your biz with a proven method to establish a strong, sustainable business.
✓ You want a business that inspires you and gradually offers time freedom and you’re cool with pushing yourself outside of your comfort zone, building a personal brand and getting visible.
✓ You have a budget to invest in your business. The online course business models requires a very small start up budget but it’s not zero… Also depending on your skills, expertise, and niche, you may require additional services (site and graphic design, copywriting, advertising etc).
✓ You believe that all humans deserve to be treated equally and agree to be a part of our community where everyone is respected.
ONLINE COURSE SMARTTRACK IS NOT FOR YOU IF...
🚫 You’re looking for a get rich quick business idea or you’re unemployed and in need of urgent income. (This will take commitment, work, and it won’t happen overnight!)
🚫 You’re not willing to make the time to learn, practice, and implement the program material and don’t value your commitments- to yourself and others.
🚫 You don’t want to teach students, be a trusted mentor, or you're not willing to get visible online to market your course or grow your audience.
🚫 You have an online business and despite not seeing the expected results or/and experiencing burnout you are not open to reconsider your business (idea, model, audience, promotion).
🚫 You’re happy with your business revenue and model and don't suffer from burnout – Congrats!🎉 (Ready to put in on evergreen? Join my Time Saving Hustle group coaching program.)
Mirela Olarescu
"The guidance that Diana provided was excellent, beginning with the piece that assisted me in defining the unique transformation that sets apart my business in the marketplace. She is extremely committed, responsible and passionate about helping others succeed.”
Dante Stein
“I recommend Diana for her integrity, passion and professional skills to anybody that, like me, has very high expectations.”
Samson Sariem
“I remember very well the day you spent time with me on zoom and you stayed longer than usual... to help and encourage me to step out. At the end, you said I should go on with the online recruiting and hiring... I felt that was genuine care and I made up my mind to ensure that I make use of the important advice you gave me.”
Chris Fitzpatrick
“We were really impressed with your truly professional and creative response - your ideas, pro-activity highly contributed to the achievement of our main objectives.”
Baroness Emma Nicholson
"Thank you for an excellent launch of our campaign... We loved the whole production!”
Dean Possenniskie
"Terrific job. We really loved what you created to launch our brand!"
some of my former clients
Let's have a heart to heart, shall we?
Life is precious and fleeting, and we only get one shot at it. So, let me ask you, are you truly living the life you want to live?
For me, living life to the fullest means having the freedom to set my own schedule and work from anywhere in the world. It means having the time to nurture my spiritual side, indulge in my favorite water sports, travel to new places, and engage in meaningful volunteer work.
It also means being able to empower others to do the same.
It was a beautiful, sunny weekend, full of promise and adventure…
I was all set to go on an outdoor trip with my best friend. So I called her quite excited only to hear that she had to cancel at the last minute due to work commitments.
My heart sank as I realized that this was not the first time this had happened. In fact, it had become a recurring pattern, with her missing more than half of our get-togethers over the past few years. It broke my heart to see her trapped in this cycle of work, unable to break free and enjoy the simple pleasures of life. And I knew that she was not alone...
Hundreds of people out there are just like her, feeling overwhelmed, frustrated, and trapped by their jobs. They're stuck in toxic work environments, pressured to put in endless hours, and missing out on precious moments with their loved ones.
But change is possible, my friend. I've seen it firsthand.
My friend eventually got inspired by all our talks and also by one of my TV shows (about finding one's calling, I wasn’t a business coach then), broke free from the rat race and made the leap to entrepreneurship. Her dream has definitely become a reality.
I know that you can do the same. If you're feeling discouraged, confused, and overwhelmed, I understand. But it's never too late to make a change. The time to take action is now.
You have the power to create the life you want, to break free from the chains that bind you, and to pursue your dreams. Let's work together to make it happen.
with love, Diana
Can't wait to see you on the inside!
Can't wait to see you on the inside!
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